Our Marketing Field Notes

Read our field notes for marketing strategy, content tips, insight, and guidance.

You Should Still Market Your Business

You Should Still Market Your Business

Should I still market my business during the pandemic? That’s the question I’m asked most often. It’s a question heavy with fear and uncertainty – how do I care for and show empathy to the people around me while keeping the lights on in my business?

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Marketing is a Soft Skill

Marketing is a Soft Skill

You’re really good at ‘soft skills.’”

This back-handed compliment was lobbed at me by my boss at a cross country ski resort in Colorado – air quotes included – after we returned from a backcountry nordic ski trip with a family of varying skill levels

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How To Create a Weekly Content Calendar

How To Create a Weekly Content Calendar

I am determined to never have a “What do I write?” moment again while creating a social media post, blog, email, or any other content moment. I want the same for you. Check out this video to learn how to create a weekly content calendar the Marketing Hat way.

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You Are a Writer

You Are a Writer

I believe it’s true. If you can type a string of words together then you are a writer. It doesn’t matter what your 6th grade English teacher told you or the class know-it-all. You can write.

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5 Tips for Clear Customer Communication

5 Tips for Clear Customer Communication

Are you speaking the same language as your customers? We're experts in our fields. We spend years and thousands of dollars perfecting our trades and building our authority. We know our sh*t, but often we lose the ability to have clear customer communication with those...

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Getting Over Imposter Syndrome: The Number One Killer of Small Business Dreams

Getting Over Imposter Syndrome: The Number One Killer of Small Business Dreams

If you’re reading this, you and I probably share a dirty little secret that we don’t want anyone to know about. We both suffer from a sometimes crippling feeling that we’re not actually good at our jobs and everyone is going to find out. That feeling has a name – imposter syndrome – and it’s wrong. Getting over imposter syndrome isn’t easy, but understanding why we have it and recognizing that it doesn’t define us is the first step.

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Wild Path Consulting | Sustainable Marketing Strategy
Phone: (603) 370-7134
Email: katie@followthewildpath.com
Areas Served: Nationwide in the USA
Website:
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Path to marketing success with Wild Path Consulting
Wild Path Consulting Logo
Wild Path Consulting
Sustainable Marketing Strategy

Phone: (603) 370-7134
Email: katie@followthewildpath.com
Areas Served: Nationwide in the USA
Website:
Sitemap
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